Does Shopify Have Email Marketing?
By ToolVS Research Team · Last checked April 1, 2026
✅
YES
Yes, Shopify has built-in email marketing (Shopify Email) with 10,000 free emails/month, templates, automation, and analytics.
What We Found
We checked this in April 2026 and here's what we found — Shopify Email is integrated directly into your admin. You get 10,000 free emails per month (then $1 per 1,000 additional), branded templates, segmentation, automation workflows, and click/open tracking. It pulls products directly from your store for easy promotional emails. For advanced needs, you can integrate with Klaviyo, Mailchimp, or other ESPs.
Things to Know
- ⚠️ 10,000 free emails/month then paid
- ⚠️ Less advanced than dedicated email platforms
- ⚠️ Limited automation compared to Klaviyo/ActiveCampaign
- ⚠️ Template customization somewhat limited
Need Email Marketing? These Tools Have It
Try Shopify Yourself
See if email marketing meets your needs. Most tools offer a free trial or free plan to get started.
Try ShopifyFree →More About Shopify
Does Shopify have free plan?❌ NODoes Shopify have mobile app?✅ YESDoes Shopify have api access?✅ YESDoes Shopify have custom domain?✅ YESDoes Shopify have ai features?✅ YESDoes Shopify have multi-language?✅ YES
Frequently Asked Questions
Does Shopify have email marketing on mobile?
Shopify offers email marketing across platforms including mobile. However, the mobile experience may have some limitations compared to the desktop version. Check the mobile app for the latest capabilities.
Is email marketing available on Shopify's free plan?
Email Marketing is available in Shopify, though specific plan requirements may apply. Some features are limited to paid tiers. Check Shopify's pricing page for the most current plan details.
What are the best alternatives to Shopify for email marketing?
For email marketing, consider Klaviyo, Mailchimp. These tools offer this feature and may better suit your needs. Check our comparison pages for detailed side-by-side analysis.
About this check: We verify feature availability by reviewing official documentation, testing the product directly, and monitoring changelog updates. Information was last verified on April 1, 2026. Features and pricing may have changed since our last check.Our methodology →